Online Reputation Management (ORM)

Online Reputation Management (ORM) is the process of monitoring and improving how a brand or individual is perceived online. ORM involves tracking online conversations, reviews, and feedback about a brand, and taking actions to address any negative feedback or comments. ORM can also involve creating and promoting positive content about a brand to improve its online image. A strong ORM strategy can help businesses build trust and credibility with their audience, protect their brand reputation, and improve their search engine rankings. Effective ORM involves regular monitoring, engagement with customers, and proactive measures to build a positive online presence.